Websites for Sole Practitioners. Sole practitioners need a website to represent themselves and their brand. They are still running a business, and need to comply with all the demands of running one. Accounting, Customer Service, Sales, Marketing – a sole practitioner doesn’t have a large company handling those aspects of the business for them. Therefore, many attorneys find themselves overwhelmed – they have their hands in so many vast, complex areas of business there isn’t enough time to do what they set out to in the first place – practice law.
And without the extra support, they often end up ignoring one of the most important parts of any business, which is marketing. Ignoring marketing and advertising ensures one thing – you won’t see new customers. And without customers, of course, you have no revenue, and with no revenue, there is no business. In 2015 advertising has mostly shifted to digital platforms. With the number of people actively using the internet increasing every year, the need to maintain an online presence has shifted from ideal to absolutely necessary.
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